Awegust Presents: SET Pukar – Dil Se Dil Tak Press Meet
Event Strategy & Objectives
Ground the Narrative in Authenticity:
Awegust facilitated the spiritual blessings ritual, infusing the event with cultural resonance and aligning the cast’s off-screen journey with their on-screen characters’ devoutness.
Craft a Memorable Media Narrative:
The storyline of separation and reunion captured press attention. The temple visit served as an emotionally evocative opener that reinforced the show’s core themes.
Maximize Early Buzz & Engagement:
By combining personal stories from the cast with cultural significance, Awegust created media content rich in emotion and intrigue—perfect for previews, interviews, and coverage.